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Justifying the $41m investment in Color.com  

Great Quora response by Yishan Wong, discussing the (valid) reasoning that leads VCs to invest so much money in a startup with no product. If, like many, you're puzzled about this latest bubblicious investment, it's certainly a more worthwhile read than the countless "color.com is such a waste of money" posts.

More from the library:
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Use your competitors' marketing budget for your campaigns
Creating a great case study