A simple formula for an effective elevator pitch, via Elliot Loh:
We solve [problem] by providing [advantage], to help [target] accomplish [target's goal].
And, once it makes sense, bolt on:
We make money by charging [customers] to get [benefit].
Running a startup in the UK (or with a UK subsidiary)? Get in touch with my company, GrantTree. We help with government funding.
Formula for elevator pitches ✶
Tuesday, 01 February 2011
More from the library:
→ Focus on one thing
→ Fighting online fraud
→ When do you kill your startup?
→ Focus on one thing
→ Fighting online fraud
→ When do you kill your startup?
