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Eleven compelling startup pitch archetypes  

Reinventing the wheel is often the worst choice. When choosing how to present your startup pitch, this list is extremely useful to get some ideas of how to present your startup, depending on its stage, type, market, and so on.

Each archetype is broken down into a description, an example of what it sounds like, known companies that might have used it, and a brief section on how and when to use it.

The pitch archetypes listed are:

  • Traction
  • X for Y
  • Personal Story
  • Pivot/offshoot
  • Evolution next
  • Painting the future
  • Service at scale
  • Wouldn't it be cool if
  • Insane tech
  • The dream team
  • Consumerification of enterprise

Great stuff, be sure to read it and bookmark it.

More from the library:
Not all products need to be pain killers
Random acts of violence
Don't let your rock stars do the customer support
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