daily articles for founders

Running a startup in the UK (or with a UK subsidiary)? Get in touch with my company, GrantTree. We help with government funding.
SayAhh's revenue projections  

Brad Feld:

When I look at a startup's revenue projections, I don't pay much attention to the actual numbers for just that reason. However, I do look at the structure of the model to see if they really understand their business and are actively tracking their key business drivers.

In other words, it's not about getting the right answer, it's about showing that your thinking process is valid.

Alternative view: the right answer isn't the numbers, it's the selection of metrics you believe are driving your business.

More from the library:
How designers and developers can work together
How to explore and develop a business idea
Startup sales: #7: Lead generation depends on people