- Great execution is key to getting your product understood;
- It is your responsibility to explain your product well, not the journalists';
- Not everyone will like your idea, and that's ok;
- Connect to the tech community to find the right team and/or cofounders.
This point is a familiar story:
When I was starting to work on MinuteBox, I knew no one in the tech community. I did not like social networking events. I was full of myself. I thought I had learnt a lot of things in business school. I just needed a developer and a designer to launch my business. Eventually, I found a developer and a designer through my friends. They are extremely nice people and were very helpful to me. However, they were not the right talent to execute the idea.