swombat.com

daily articles for founders

Running a startup in the UK (or with a UK subsidiary)? Get in touch with my company, GrantTree. We help with government funding.
Tips for customer development interviews  

Some great tips for how to conduct customer development interviews, by the localmind folks:

  • Be prepared for people being early
  • Confirm the day before
  • Limit interview to about 30 minutes, but leave room for another 30
  • The interview is also a sales opportunity
  • You'll need stamina - don't let yourself appear tired at the end of the day
  • Write conclusions immediately after each interview
  • You might meet some great people in the process

And the most important, the bonus tip:

  • Have donuts
More from the library:
Management is a support function
More on splitting equity 50/50 or not
Startup sales: #4: Make it easier to say yes than no