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iPod nano watch and Kickstarter funding  

The project reached its conclusion late Thursday evening, bringing in a staggering $941,648 from 13,511 backers in just 30 days. That figure is all the more impressive when you consider that TikTok+LunaTik's original goal was only $15,000.

Very impressive. Kickstarter and other crowd funding options may well become important ways to validate a product before developing it. If 13 thousand people are willing to give you on average 70 dollars before you even have any product, the product is very likely worth developing. The test of driving enough traffic to your kickstarter project to take off is also a test of whether you'll be able to get people's attention to sell the product to them.

Definitely one to watch if you're thinking of developing a consumer-focused product.

More from the library:
Work hard and get lucky
Startups and growth rate
Startup sales: #2: Sell at every step